This is the first draft which are hand-drawn of the products i am going to create:-

 BookJacket draft

Newsletter Draft

Logo draft

This is the computer draft ups of the products i will be creating:-

Newsletter.

Logo

BookJacket

magazine

The advert is placed in Glamour magazine in 2011 which has a large range of audience. even though the main readers of glamour magazines are normally teenagers the median readers age for this particular magazine is 33years old. The advert is spread over 3 pages, which is A4 size and portrait. On the second page of the advert the sample part of the page folds out, meaning that the reader could fold back the page to smell and then to stop smelling could then just simply fold the flap back over to make it the original size.
The mise-en-scene of this text is not very limited. the model has one hand on an apple with a bite missing out of it. the model has a natural palette of make-up on which helps the reader see how much of a natural perfume it is. there is use of shadowing with a pale black underneath her eyes which directs the readers eyes down towards the perfume bottle.
The model is given a seductive look which means that when the reader see's the advert it will make them believe that they will look that good or feel as good as the model looks if they buy and use the perfume. the use of ambient lighting in the background of the image makes the model look as if she's glowing, giving her a sort of frame around her which makes her stand out.
The perfume bottle is packaged like an apple which fits in with the image due to the way in which there is what looks like a bucket full of apples along the bottom of the advert. the golden colour scheme which is followed throughout the text connotes royalty and richness, this creating the illusion that whoever wears this product feels rich and powerful. the golden look of the perfume makes the viewer some what surprised as to how much the perfume really costs. The official status given to the perfume through the brand name 'DKNY' suggests that it would be expensive, due to the designer reputation that the brand holds. The name of the perfume 'golden delicious' refers to not only the smell of the perfume but the apples in the image that the perfume is standing on. the two main focuses of the images is the model which is taken as a medium shot and the close-up of the apples with the perfume bottle in the centre. this showing the audience what is important in this advert.

Recycling.

There is one clear purpose for this pamphlet, this being recycling. The use of a pamphlet in which put on bins for the community to see means that they are promoting the use of recycling boxes.It is obvious as to what the target audience is by looking at the product. It clearly has a large range of people as its audience in both genders, and all ages, even though it is more targeted for adults. The use of the Shropshire council logo tells the viewer of this product that it is for people within the Shropshire area.
There is lots of use of headings throughout, making it easier for the viewer to navigate the product quickly and efficiently. the headings are in bold and a different colour to the main text making them stand out. The font is clear and easy to read, and also looks more formal than some texts may look with another font. this is reinforcing that the council has some power due to the formality of the text. there are lots of images dotted around the product, which relates to the sorts of things spoken about on the text. the images of empty bottles clearly shows the viewer that they can be recycled and that there is relevance to why it is on this text. The use of the recycling logo reinforces the fact that it is important to recycle, due to the official status that the logo holds. Not only is there that logo, but the use of the councils logo adds more official status to the text, as it is deemed as important. the use of tables makes it more graphical for the viewer so that its not just block texts that is hard to skim through. the table is used to show when the bins go out, which is done in 2 main colours to make the audience be drawn straight to it. the use of a photo of a man on the front with a box of recycling stears the target audience towards males, even though it is for mixed genders.there is a lot of use of graphology throughout this text which means that there is a range of things for the viewer to look out, therefore meaning that the text isn't as daunting as it could be due to its use of a cold colour palette. the use of white space also creates the illusion that there isn't much to read on the product due to the way in which the text looks like it is in a small quantity. there are alot of bullet points on the text which means that it is easy to navigate.